Art Direction / Design
_Projects_
NW FA11 STYLE
NTC CONSUMER FILM
NTC DEMO IPAD
NIKE FREE + NTC
NW HO10
NIKE FREE
NIKE PUSH
USA BY DESIGNERS
CELLO PARTNERS
A-BRO MINIHOTELL
MICHAEL SUGRUE
RODEBJER
ATTIK.COM
GRAFISKT CENTER
SCION
_TADAWUL
ATTIK VIDEO
POPCHIPS
GETTY IMAGES
LEXUS
CREATIVE FEMINISM
VARIOUS ARTWORK
_Contact_
emelie.ivansson@hyperisland.se
BIOGRAPHY
_Client_ Tadawul _Agency_ ATTIK _My role_ Concept and Design _Credits_ Mike Daniel Art Direction, Justin Smith Art Direction
New business pitch for the redesign of Tadawul Saudi Stock Exchange website. This concept approach was about personalization - allowing users freedom and control while giving Tadawul credibility and loyalty amongst users. The approach is inspired by iGoogle - enabling users to create their own layout and bring front and center content relevant to them.



